We worked with Forever Manchester to create ‘Captain Manchester’ campaign. The campaign objective was to raise awareness of the Manchester charity through Guerilla Marketing. The figure was the main focus of the marketing stunt which was picked up by press and shared online. Captain Manchester is still used today by Forever Manchester and he has over 4,700 followers on Twitter.
Reached over 10 million people online in under a month.
Made the press in over 40 countries.