Social Media

The importance of tailoring marketing plans to notable holidays

There are certain times of year when your business might routinely see a spike in sales. Obviously, florists could see...

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An introduction to the “Facebook pixel” and how it could benefit your company

As a business owner, it’s in your interest to know how exactly people are using your website. They might look...

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Conversational marketing: Ways to grow your business through a messaging strategy

Many people are in the habit of regularly communicating through social media companies' messaging apps, leaving the main platforms of...

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